{"id":27,"date":"2021-10-13T15:36:57","date_gmt":"2021-10-13T15:36:57","guid":{"rendered":"https:\/\/guillembruix.com\/store\/about\/"},"modified":"2024-09-30T16:43:22","modified_gmt":"2024-09-30T16:43:22","slug":"about","status":"publish","type":"page","link":"https:\/\/guillembruix.com\/store\/about\/","title":{"rendered":""},"content":{"rendered":"\n<div class=\"wp-block-media-text alignfull is-stacked-on-mobile agl agl-fadeCSSDown agl-in-distance-1\" style=\"margin-bottom:80px\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1018\" height=\"1024\" src=\"https:\/\/guillembruix.com\/store\/wp-content\/uploads\/2024\/03\/GuillemBruix-1-e1711152416207-1018x1024.jpg\" alt=\"Guillem Bruix, indie app developer\" class=\"wp-image-2261 size-full\" srcset=\"https:\/\/guillembruix.com\/store\/wp-content\/uploads\/2024\/03\/GuillemBruix-1-e1711152416207-1018x1024.jpg 1018w, https:\/\/guillembruix.com\/store\/wp-content\/uploads\/2024\/03\/GuillemBruix-1-e1711152416207-298x300.jpg 298w, https:\/\/guillembruix.com\/store\/wp-content\/uploads\/2024\/03\/GuillemBruix-1-e1711152416207-150x150.jpg 150w, https:\/\/guillembruix.com\/store\/wp-content\/uploads\/2024\/03\/GuillemBruix-1-e1711152416207-768x772.jpg 768w, https:\/\/guillembruix.com\/store\/wp-content\/uploads\/2024\/03\/GuillemBruix-1-e1711152416207-1527x1536.jpg 1527w, https:\/\/guillembruix.com\/store\/wp-content\/uploads\/2024\/03\/GuillemBruix-1-e1711152416207-1140x1147.jpg 1140w, https:\/\/guillembruix.com\/store\/wp-content\/uploads\/2024\/03\/GuillemBruix-1-e1711152416207-920x925.jpg 920w, https:\/\/guillembruix.com\/store\/wp-content\/uploads\/2024\/03\/GuillemBruix-1-e1711152416207-575x578.jpg 575w, https:\/\/guillembruix.com\/store\/wp-content\/uploads\/2024\/03\/GuillemBruix-1-e1711152416207-380x382.jpg 380w, https:\/\/guillembruix.com\/store\/wp-content\/uploads\/2024\/03\/GuillemBruix-1-e1711152416207-420x422.jpg 420w, https:\/\/guillembruix.com\/store\/wp-content\/uploads\/2024\/03\/GuillemBruix-1-e1711152416207-800x805.jpg 800w, https:\/\/guillembruix.com\/store\/wp-content\/uploads\/2024\/03\/GuillemBruix-1-e1711152416207-100x100.jpg 100w, https:\/\/guillembruix.com\/store\/wp-content\/uploads\/2024\/03\/GuillemBruix-1-e1711152416207.jpg 1551w\" sizes=\"auto, (max-width: 1018px) 100vw, 1018px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group is-vertical is-nowrap is-layout-flex wp-container-core-group-is-layout-dab18cd7 wp-block-group-is-layout-flex\">\n<h1 class=\"wp-block-heading\" style=\"font-size:75px;font-style:normal;font-weight:700\">Guillem Bruix<\/h1>\n\n\n\n<p class=\"has-extra-large-font-size wp-block-paragraph\" style=\"font-style:normal;font-weight:100;text-transform:uppercase\">App Developer \/ Designer<\/p>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-style:normal;font-weight:200\">I\u2019m an <strong>Indie App Developer <\/strong>and <strong>Product Designer<\/strong>&nbsp;based in Barcelona. I\u2019m passionate about creating usable digital products. I love turning the complexity of a chaotic world into the simplicity of a beautiful solution that truly solves user needs.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-style:normal;font-weight:200\">Throughout my journey, I have worked with incredibly talented people across different companies. Working for startups, as freelance and for big multinationals like Nestl\u00e9, N26 and 8\u00d78, both in Barcelona and London. I enjoy communicating and teaching design. I have recently published a <a href=\"https:\/\/amzn.to\/3oeAauC\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>book about iOS Design<\/strong><\/a>&nbsp;and a&nbsp;<a href=\"https:\/\/www.figma.com\/@guillembruix\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>learning guide in Figma<\/strong><\/a>. Currently, I\u2019m working with my apps for visonOS and iOS:&nbsp;<a href=\"https:\/\/guillembruix.com\/store\/neu_ski_slopes\/\"><strong>Neu<\/strong><\/a>, <strong><a href=\"https:\/\/guillembruix.com\/store\/book-truck\/\">Book Truck<\/a><\/strong>&nbsp;and&nbsp;&nbsp;<a href=\"https:\/\/guillembruix.com\/crypto_portfolio_app\/rocketfolio.html\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>RocketFolio<\/strong><\/a>.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/guillembruix.com\/\">Work<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.guillembruix.com\/Guillem_Bruix_Product_Designer_2024.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">resume<\/a><\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-2c90304e wp-block-group-is-layout-flex\">\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-default\"\/>\n\n\n\n<div style=\"height:100px;width:0px\" aria-hidden=\"true\" class=\"wp-block-spacer wp-container-content-88a6062c\"><\/div>\n\n\n\n<div class=\"wp-block-columns agl agl-fadeCSSDown agl-in-distance-1 is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<div class=\"wp-block-group alignwide\" style=\"margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30)\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-5d9a02ed wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-left wp-block-paragraph\" style=\"font-size:43px;font-style:normal;font-weight:100\">PASSIONATE<\/p>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\" style=\"font-size:43px;font-style:normal;font-weight:100\">ABOUT<strong> DESIGN<\/strong><\/p>\n<\/div><\/div>\n<\/blockquote>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\" style=\"font-style:normal;font-weight:100\">\n<p class=\"wp-block-paragraph\" style=\"font-size:18px\">Because I can get to the root of the problem, discover people\u2019s real needs, the story behind it, and craft solutions that prove to have an impact on making their lives easier. I like creating and maintaining&nbsp;<strong>Design Systems&nbsp;<\/strong>&amp;&nbsp;<strong>Design Processes<\/strong>.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:100px;width:0px\" aria-hidden=\"true\" class=\"wp-block-spacer wp-container-content-88a6062c\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-default\"\/>\n\n\n\n<p class=\"has-text-align-left has-extra-large-font-size wp-block-paragraph\" style=\"font-style:normal;font-weight:700\">My&nbsp;Design Process:<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column agl agl-fadeCSSDown agl-in-distance-1 is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\"><strong>1. EMPATHIZE<\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-style:normal;font-weight:100\">Research and understand users\u2019 needs and business goals. I usually use surveys and user interviews.&nbsp;<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100px\"><\/div>\n\n\n\n<div class=\"wp-block-column agl agl-fadeCSSDown agl-in-delay-400 agl-in-distance-1 is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\"><strong>2. <strong>DEFINE<\/strong><\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-style:normal;font-weight:100\">State users&#8217; problems and pain point. I collect any relevant insight using Personas and competitors research.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100px\"><\/div>\n\n\n\n<div class=\"wp-block-column agl agl-fadeCSS agl-in-delay-800 agl-in-distance-1 is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h5 class=\"wp-block-heading\"><strong>3. <strong>IDEATE<\/strong><\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-style:normal;font-weight:100\">Challenge assumptions and create ideas.&nbsp; I look for alternative ways to view the problem and identify innovative solutions. Brainstorming&nbsp;is particularly useful here.&nbsp;<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column agl agl-fadeCSS agl-in-delay-1200 agl-in-distance-1 is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\"><strong>4. <strong>PROTOTYPE<\/strong><\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-style:normal;font-weight:100\">I create visual solutions using wireframes or Hi-Fi Figma prototypes.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100px\"><\/div>\n\n\n\n<div class=\"wp-block-column agl agl-fadeCSSDown agl-in-delay-1800 agl-in-distance-1 is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\"><strong>5. <strong>TEST<\/strong><\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-style:normal;font-weight:100\">I try the prototypes out with real users, and I collect user data through usability testing.&nbsp;<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100px\"><\/div>\n\n\n\n<div class=\"wp-block-column agl agl-fadeCSSDown agl-in-delay-2200 agl-in-distance-1 is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\"><strong>6. REPEAT<\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-style:normal;font-weight:100\">I use the results to redefine one or more further problems. So, I can return to previous stages to make further iterations.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:0px;width:0px\" aria-hidden=\"true\" class=\"wp-block-spacer wp-container-content-95b39f08\"><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PASSIONATE ABOUT DESIGN Because I can get to the root of the problem, discover people\u2019s real needs, the story behind it, and craft solutions that prove to have an impact [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-27","page","type-page","status-publish","hentry"],"jetpack_likes_enabled":true,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/PdrLSU-r","_links":{"self":[{"href":"https:\/\/guillembruix.com\/store\/wp-json\/wp\/v2\/pages\/27","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/guillembruix.com\/store\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/guillembruix.com\/store\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/guillembruix.com\/store\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/guillembruix.com\/store\/wp-json\/wp\/v2\/comments?post=27"}],"version-history":[{"count":63,"href":"https:\/\/guillembruix.com\/store\/wp-json\/wp\/v2\/pages\/27\/revisions"}],"predecessor-version":[{"id":3160,"href":"https:\/\/guillembruix.com\/store\/wp-json\/wp\/v2\/pages\/27\/revisions\/3160"}],"wp:attachment":[{"href":"https:\/\/guillembruix.com\/store\/wp-json\/wp\/v2\/media?parent=27"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}